Become a Local Real Estate Expert


One of the biggest reasons the brokers at Berkshire Hathaway HomeServices Northwest Real Estate continue to thrive is the tools that we have available at no cost out of pocket. If you want to show you are a local expert with #NorthwestKnowledge the following tools will give you the ultimate headstart.

PINNACLE Concierge Services

With PINNACLE, our sellers can tackle home repairs and upgrades to maximize their home’s sale price and minimize its time on market, all with no cash out of pocket until it’s sold. From major renovation projects to a simple coat of fresh paint, PINNACLE services help a home stand out and shine when it hits the market.

60-second Market Videos

One of the many reasons the brokers at Berkshire Hathaway HomeServices Northwest Real Estate and Real Estate Professionals continue to thrive are the tools we provide at no cost. If you want to prove you are a local expert with #NorthwestKnowledge and an array of resources to help your clients, here are a few things that give you the ultimate head start:  

Marketing Automation

For every property we list, the company provides an array of professionally designed marketing pieces created automatically from MLS information. Our brokers receive an email with links to a personally branded property website, virtual tour, social media posts, postcards, flyers, eCards and more. And when a listing status changes, all the pieces are automatically updated.

The Marketing Department

Our brokers benefit from having their own full-time, in-house marketing team dedicated to making their lives easier. Marketing implements proactive digital ad campaigns, provides customizable presentations, and offers one-on-one help with things like email action plans, virtual showings and open houses, Facebook business pages, Google my Business setup. Schedule a one-on-one or hop on a call for guidance on everything related to personal or property marketing.

Digital Campaigns for Every Listing

For every listing our brokers represent, a geo-targeted ad campaign runs across social media and hundreds of top websites to find buyers whose online actions suggest they are in the market to buy a home. Our brokers also benefit from individual retargeting ads that run non-stop to boost their online exposure.

Weekly Snapshots & Quarterly Reports

The weekly Market Snapshot Report provides an up-to-date overview, by price range, of every sub-market we serve. The Snapshots are created every Monday morning using the latest MLS data and posted in My Office by MLS Area Number. And our popular Quarterly Market Reports contain valuable information and commentary on all the markets we serve, from north of Seattle deep into southern Oregon.


Buyside answers two questions homeowners want to know: What’s my home worth? And do you have buyers for it? It helps sellers get a feel for the market and helps buyers stay ahead of the curve by proactively matching them with listings that meet their criteria. With the click of a button, our brokers can connect properties with eager buyers.

This Week in Real Estate from CEO Jason Waugh

Our CEO, Jason Waugh, is a data-driven and knowledgeable resource who publishes pertinent real estate information in a weekly blog post. You can easily access and share this content with people you know each week, and it’s a great way to stay up to speed on news impacting the real estate industry.

Not only does Jason provide his valuable insight, but the entire marketing team at Berkshire Hathaway HomeServices Northwest is dedicated to providing local content like regional weekend planners, hyper-local articles, and social media content you can share. You can access some of these resources at These are just a few of the things that give our brokers an edge. Whether you are a licensed broker looking to transition to a full-service brokerage in your area, a newly-licensed person looking for the right fit to build your career, or you are already a member of our company who is ready to unlock your full potential, reach out today and let’s talk.

Contact our Seattle Metro team here.

Contact our Portland Metro and SW Washington team here.

Contact our Central and Southern Oregon team here.